Lose Weight While Breastfeeding

Lose Weight While Breastfeeding Your Baby

When I was pregnant I kept hearing how I’d lose weight while breastfeeding. Other moms said weight just fell off of them when breastfeeding. I looked forward to nursing my baby and really looked forward to losing even just a few extra pounds me since I put on lots of it during my pregnancy.

I looked at those pre-pregnancy clothes in my closet for months and months.

Finally, I gave in and bought new clothes after wearing my maternity pants for so long that I’m almost ashamed to say how long. Okay, I was nearly five months postpartum before I bought a single new piece of clothing that fit me. It would have been awesome if I slid back into my pre-pregnancy clothing within a few months of giving birth. Then sometime around seven or eight months postpartum, I started to lose weight while breastfeeding, but not as much as I expected.

Meanwhile, I watched as friends dropped the pregnancy weight, fast!

I’ve rarely been jealous of anyone in my life, even still at nearly 40 years old. I’m pretty happy with my body, always have been. It’s pretty awesome what it’s been through and continues to carry on! I admit though, I felt a little cheated and defeated! I didn’t lose weight while breastfeeding. Sure, I lost the water weight and I dropped some weight slowly, but it did NOT fall off or melt away like I was told it would. Was there something wrong with me? Later, as I began my career working with expectant and new parents I learned that some women need to hold onto the extra weight. Turns out I was completely “normal”!

Some women just don’t lose weight while breastfeeding!

Hormones are partly to blame. Prolactin, the essential hormone responsible for milk production can also reduce your body’s ability to metabolize fat. Especially during the first six months of breastfeeding. Generally speaking, moms who are breastfeeding will need to take in between 1800-2200 calories or more per day. Consuming less than 1500-1800 calories per day may put a woman’s milk supply in danger. A person’s baseline caloric needs depend upon their activity level, weight, and nutritional status. So naturally, a person’s ability to lose weight while breastfeeding will vary.

Like many thing in life there’s a wide range of normal!

Exclusively breastfeeding moms need about 300-500 extra calories each day. That’s right at or above what they “need” during the third trimester of pregnancy. Take in too few calories and your metabolism slows down to conserve and will hold onto that “extra” weight you gained in pregnancy. This is your body’s natural response and helps you maintain weight instead of losing it. Take in too many calories and you risk gaining weight or holding onto the weight just the same.

Another reason you may not lose weight while breastfeeding is lack of sleep!

Sleep is an essential ingredient for a healthy life. Your mental, physical, and emotional health depend on good sleep quality at the right quantity. Chronic sleep debt can sabotage all your valiant efforts.

Oh, my gawd!

So, you’re a new mom who needs sleep to heal and function optimally. You also have a new baby who needs your boobs, basically around the clock for nourishment and comfort. A new baby, learning to breastfeed, and quality sleep aren’t typically things that mesh well together. So, what’s a new mom to do?

Funny story, when I was nursing our 2nd son I felt like a giant cow. I almost dressed up as a cow for Halloween that year after telling my husband during a shopping trip while walking and nursing our son, “I swear I feel like a cow always being milked,” and then I turned around to see a cow costume in front of us in Target. We both busted out laughing, but if I’m being honest I shed some tears in Target that day..

So what gives? Are you screwed?

Nah! Not at all!

Here are 5 tips to help you lose weight while breastfeeding if you are struggling to shed any of the pregnancy weight by 3 months postpartum:

  1. Stick to water instead of drinks that are moderate or high in sugars. Love your coffee? That’s cool, keep that cup of coffee, but cut the sugar and use a teaspoon of honey or pure maple syrup instead.
  2. Exercise daily in a way that’s appropriate for you. Talk to your doctor if you’re not sure what appropriate is for you!
  3. Breastfeeding your baby frequently and for longer than six months can help increases weight loss.
  4. Reduce your stress levels by taking time out of EVERY day for you!
  5. Eat at least 1500-1800 calories per day, most moms need to stay at the high end of that range. Try eating lots of healthy snacks instead of 3 meals each day.

Still on the struggle bus?

If you struggle like I did to lose weight while breastfeeding it may help you to know, you’re not alone. Many women, just like you and me experience a pause in weight loss. While it can make you feel defeated it’s important to stay the course! The good news; if you continue to eat and exercise appropriately for your body’s specific needs and abilities and implement little changes along the way you will see weight loss in time. In fact, like me and many other moms who held onto the weight you just might see it start to come off after you stop nursing.

Whether you’re exclusively breastfeeding, bottle-feeding, pumping, or combo feeding The Jax Baby Company is here to help you every step of the way.

Through breastfeeding in the wee hours of the morning, to lots of late nights running together, we’re there to help you maximize your sleep and bond with your baby. We’re here to cheer you on as you head to your Pilates class and to hand you a bottle of water as you nurse your baby after a nice hot shower! We can tap in so you can tap out! Let us lighten your load and help you lose weight while breastfeeding. All you have to do is contact us!

Happy Birth & Parenting,



Lovelady CA, et al. Weight change during lactation does not alter the concentrations of chlorinated organic contaminants in breast milk of women with low exposure.

McCrory MA, et al. Randomized trial of the short-term effects of dieting compared with dieting plus aerobic exercise on lactation performance (link is to full article). Am J Clin Nutr 1999 May;69(5):959-67.

Dewey KG. Effects of maternal caloric restriction and exercise during lactation (link is to full article). J Nutr 1998 Feb;128(2 Suppl):386S-389S.

Journal search on dieting and exercise during lactation

The First Day of Fall | Autumn Equinox | Balance

the first day of fall jax, FL

The First Day of Fall | Autumn Equinox | Balance

Today, September 23rd, 2019 is the first day of fall. Now, for most Floridians, fall and winter mean… absolutely nothing. No beautifully changing leaves, cardigans, or crisp nights. It’s hot here pretty much year-round with the exception of February and maybe a few weeks scattered out between December to March. One week it could be 78-84 degrees and then out of nowhere, we might get a day where we have a thermometer reading in the 20’s or 30’s.

The first day of fall, the autumn equinox marks the time of year where days and nights are as close to equal as we will experience here on the First Coast. That’s kind of a big deal! After the autumn equinox, the nights begin getting longer. Now, if you’re a new parent the thought of one more long(er) night might just send you over the metaphorical edge.

The first day of fall marks the beginning of longer nights to come, sounds terrible if you have a newborn, but it also signifies balance, rest, reflection, and blessings.

5 Ways to Make the Most of the First Day of Fall:

Make a list of your accomplishments.

Reflect on the last couple of months. What goals have you set and achieved? What did you achieve that you didn’t think you could? Are you pregnant? Add, “growing a human” to your list. If you’re a new parent add “keeping a tiny human alive” to your list! You can add any goals you’ve achieved and any awards you’ve received. Go ahead and pat yourself on your back and take time to enjoy and give appreciation to those accomplishments.

Host an autumn gathering with those who fill your cup as much as or more than they sip from it.

Ask each person to bring a fall dish or beverage so the entire workload isn’t on you. If a bonfire is part of this celebration even better! Ask your guests to come ready to share a few of their own accomplishments and be prepared to cheer you on when you share your own. This is where you and your tribe give thanks to one another and your ancestors! Even better still, if your family and friends are musically inclined, raise the vibrations together and let the waves of energy come over you as you play together!

Focus on implementing balance during this time.

Create a place outdoors where you can relax, unwind, and even meditate. Give to yourself as you give to others. No time? Nonsense, make time. Close your eyes, imagine a scale. On one side are all the things (weight) you do for others. On the other side are the things (weight) you do for you exclusively. Is the scale equally balanced? Take some weight from one side of the scale and place it on the other. Balance my friend.

Rest on the first day of fall.

Take a quick 20-minute nap to recharge your batteries if you’re dragging in the afternoon. Schedule time for additional rest during these shorter days. Rest can mean different things for different people. Allow yourself the rest that you need as an individual and also expect others to do the same. During your periods of rest through this time of the year remember your ancestors and loved ones who are no longer with you on earth. Share stories and memories from your past. Be nostalgic, walk memory lane, reminisce together with those you love and care for.

Set your intentions and set goals for the next season in life.

Don’t let the worries or mistakes of your past hold you captive today. Just as the day is made new each morning, so are you! Without the darkness, you can not have the light, but you have the power to reach your goals and dreams. Set your intentions, create goals, shoot for the stars!

The first day of fall is an opportunity to stir up big things.

Harness the power of the autumn equinox and seek out the balance you are literally craving in your life. Start today. If you’re in the Jax, FL area and you need help finding that balance in life contact The Jax Baby Company and we can help guide you, we can take second shift or tag team with you so you can get “me-time” in!

Happy Birth & Parenting,


first day of fall Jax, FL | Fall Equinox

Elizabeth is the owner of The Jacksonville Baby Co., providing exceptional support and inclusive care for families welcoming babies in the Jacksonville, FL area since 2013. Helping families enjoy their births, their babies, and their sleep.

Expecting a new baby soon? Contact The Jax Baby Co. and let Elizabeth and her team help you get off on the right start!

5 Family-Friendly Things to Do Around Jacksonville

family-friendly things to do around Jacksonville, FL | Jax, FL Nanny

5 Family-Friendly Things to Do Around Jacksonville

Parents are always looking for family-friendly things to do around Jacksonville. Family coming into town? School out for the summer? Looking for new things to keep your weekends interesting? Then you want to check out these 5 family-friendly things to do around Jacksonville that will leave you saying, “How did we not know about that?”

Time Flies When You’re Having Fun!

Literally! Enjoy jumping from a plane without ever leaving the air conditioning! Indoor sky diving at iFly, Jacksonville’s go-to for high flying fun! Just about everyone in the family can enjoy this experience! Your 3-year old child and your 79-year old father and everyone in between can suit up, be coached by professionals, and can get in on all the fun of sky diving while never getting into a plane! My only word of caution is that time flies when you’re having fun, literally! | Price range $75-$300 per person

Looking to Escape the mundane?

Teamwork and brain power are needed to escape these rooms before time is up! Multiple themes such as jewel heists, run-away train, lost in time and Sherlock Holmes Library, are offered at locations around Jacksonville. Breakout Games, The Great Escape Room, Mind Bender Escape Room, and Mastermind Escape Games are the ones I’m familiar with. Most are open to ages 12-years and up, so this may be best for those of you with teens! Plan for about 2-2.5 hours from the time of arrival until the time you complete your challenge. | Price range $25-$30 per person

Visit a Sanctuary!

Catty Shack Ranch Wildlife Sanctuary is a 501(c) (3) non-profit organization that provides forever homes to endangered big cats! Their primary focus is rescuing exotic animals from serious situations. You can get tickets to see the big cats and learn all about them and their sanctuary. Best part is that you can enjoy this experience during the day, at night under the stars, and it’s open to all ages. 2-years of age and under are free with a paying adult. | Price range $5-$15 per person

Under the Night Sky

Who doesn’t love star-gazing during hot summer nights while mosquitos bite?! I know exactly zero people who like mosquitos, but stars are another story entirely. They connect the past with the present and the future. They fascinate the young and the old alike! The Bryan-Gooding Planetarium at MOSH is one of the largest single-lens planetariums in the U.S. They offer a variety of shows and all ages are welcome, but some shows are designed for young children while others are aimed for teens and adults. | Price range $5 for members & $10 for non-members

Growing Up is Fun to Do!

One of Jacksonville’s newest best kept secrets is out! Grow Family is a family-friendly family-centered F-U-N yoga practice that offers more than your average yoga! Not that yoga isn’t great, it totally is! But, at Grow Family you get so much more. Instructors there are inclusive of all life and parenting styles, highly trained, certified, and full of fun for the entire family! From story-time and baby and me yoga (mom-dad-or caregivers welcome ) to crafty yoga, private birthday parties, and parent-to-parent support groups Grow Family helps your family grow healthy and happy seed to sap! | Prices range from FREE to $25

Vacationing in the Jacksonville, Florida area?

Traveling with kids and looking for a caregiver to assist with the kids so you can ALL enjoy yourselves? Contact us and get ready to enjoy your vacation, you know, like you did before all the work of traveling with kids!

Finding family-friendly things to do around Jacksonville can be challenging when you are trying to beat the heat, stay within budget, and make everyone happy, but we think we nailed it with this list! Stay tuned for another blog highlighting ways to keep cool this summer!

Happy Birth & Parenting!

~Elizabeth Luke

The ABC’s of Newborn Care | Newborn Breathing

The ABC's of Newborn Care | Newborn Breathing | Jax Newborn Care

The ABC’s of Newborn Care | B is for Breathing

As Jacksonville’s trusted newborn and postpartum support professionals we get asked a ton of questions! So, we will break all these newborn questions down into a blog series called, The ABC’s of Newborn Care to make it super duper easy. We want to help you learn about caring for your little one!

First up in the ABC’s of Newborn Care Series is B is for Breathing

Babies can make some unusual breathing sounds!

These sounds can be adorably cute. Sure, they can also be slightly weird. Most of the time though these sounds are completely normal. Newborns can breathe fast or take long pauses between breaths. Often newborns still have amniotic fluid in their airways and it needs a little more time to clear it. This is typical of any baby, but more pronounced sometimes in babies born via cesarean. As a new parent, the breathing sounds your baby makes can be alarming.

Become familiar with what’s normal and what’s not.

30-60 breaths per minute, slowing down to approximately 20 breaths per minute when they sleep is normal. Adults breathe an average of 12-20 breaths per minute. Kind of a big difference there, huh? Newborns can breathe fast several times and then stop breathing for 5-10 seconds (but no more than that) and then breathe again. If you see breathing at a rate of over 60 breaths per minute it’s time to have them checked out! No waiting!

What’s with the whistle kid?

While some whistling of the airway can be normal, it might also mean there’s mucus in the nasal passages that just may clear up when it’s suctioned out. You should learn to effectively clear your baby’s nasal passages of mucus via suction. A saline solution and bulb syringe or Nose Frida can help with this. Another tip is cupping the hand while “burping” your baby. You’re just patting their back with your hand cupped, daddies are usually really good at this! Wheezing could also be a sign of blockage or narrowing of the lower airways. Contact your pediatrician and have it checked out if it doesn’t clear up with rinsing and suctioning of the nasal passages.

I’m pretty sure my human baby shouldn’t bark, what gives?

A barking cough could be a sign of croup, croup is almost always worse at night. This barking cough sound could also be caused by a windpipe blockage, for that reason if you aren’t sure what it is you need to have them seen right away. I can NOT stress to you enough how important it is to get trained and certified in adult, child, and infant CPR and first aid. Everyone who will be responsible for caring for your baby should also have this knowledge and feel comfortable using it if needed.  Don’t wait it could be too late!

My newborn is sneezing, does that mean it’s allergies?

Sneezing is trickier. Newborns do sneeze and it can be completely normal. When accompanied by a runny nose or cough it’s worth keeping an eye on and using a saline nasal spray or drops and a suction device to clear. If it doesn’t improve, the runny nose changes from clear to white, yellow, or green then you should definitely put a call into their pediatric office!

This isn’t what they mean by baby blues.

Blue or darkening of the skin is probably one of the most telling signs that your baby isn’t getting enough oxygen. In the first few days of life, your baby’s most vital organs are getting oxygenated blood first. Their hands and feet may appear less pink in appearance than the rest of her body. Notice this, recognize this, and seek medical attention right away if something doesn’t seem right to you. Do not ignore this, and if you see blue coloring of the lips or nose or both you should call 911  right away.

Are you noticing an obvious struggle?

Two more telltale signs that something is not right are chest retraction, your baby’s chest sinks deeply with each breath and stridor, an inspiratory sound heard in the upper airway. These things mean your baby is working too hard to get air into their lungs. These are definite reasons to have them checked out.

Accompanied by other things!

If your baby has a fever, vomiting, yellow or green discharge, or is lethargic along with any of the above-mentioned signs you should have them checked out right away. Please note that a fever in a baby younger than 3 months old is a rectal temperature of 100.4°F (38°C) or higher.

In this installment of The ABC’s of Newborn Care we hope you’re take away is this:

You know your baby best! You are the most invested in him, her, or them! If something doesn’t feel or look right it is always best to have it checked out. Second opinions aren’t a bad thing. Become familiar with your baby’s normal, learn about what is “normal” for a newborn in general, and get CPR and 1st aid certified!

Let us know if you have a suggestion for a topic for the ABC’s of Newborn Care series or any others you would like to see covered! In the Greater Jacksonville area? Expecting a baby soon? Have an infant already? Reach out to us and our team will help you learn your baby, get more sleep, eat yummy foods, and enjoy your baby even more!

Happy Birth & Parenting!

~Elizabeth Luke

3 Simple Drink Recipes That Will Significantly Lower Your Chances of Giving a Shit

simple drink recipes Jax, FL | Jax, FL date night

3 Simple Drink Recipes That Will Significantly Lower Your Chances of Giving a Shit

Long day? No sleep? Crazy week and it’s only Monday? W.T.F even is my life right now? We’ve been there and we’ll be there again! BUT, today we have 3 simple drink recipes that will significantly lower your chances of giving a shit and help you relax any day of the week! Even if it is only for a few minutes! I apologize now if you find potty-mouth language unnecessary or off-putting in any way. We believe there are no good or bad words, only appropriate times and places in which to use them! This is just how we roll!

Iced Berry & Earl Grey Tea

Blackberry pie anyone? No chewing, or baking required! This treat is perfect to share with your next-door-neighbor or a friend who stops by on a warm summer night. You could also enjoy this after flipping your sign to “mom off duty” in the early afternoon! You don’t get “mom off duty” time? Take it! If you have a partner do NOT stand for no time off! It takes two baby!


  • 8 bags of earl grey tea (if you don’t keep this stocked Publix makes an excellent earl grey tea) or 4 tablespoons loose leaf earl grey tea
  • 4 cups cool water
  • 1 pint fresh berries of choice (blackberries are my favorite, but you can use any berry or combination of berries)
  • 1/4- 1/2 cup of honey
  • 4 cups ice
  • 1/2 cup cream or sweet cream coffee creamer

Let’s get this party started!

  1. Freeze 1/2 pint of berries in a single layer on a plate or baking sheet.
  2. Bring 4 cups of cool water to a rolling boil (yes, cool water is better than warm to steep a great cup of tea and also for brewing coffee, you’re welcome)
  3. Put remaining 1/2 pint of berries in a bowl with the honey. The amount of honey you use will be dependent on how sweet you like your tea. If you enjoy a non-sweet tea, feel free to skip honey completely. Smoosh until broken up!
  4. Add the loose earl grey tea to the crushed berry mixture or add tea bags
  5. Pour the boiling water over and berry mixture and let it steep for 5 minutes. After 5 minutes it can and most likely will become bitter so watch your time!
  6. While you wait for 5 minutes to pass, put 4 cups of ice in a large serving pitcher
  7. After 5 minutes strain the berry infused tea over the ice. The ice will melt and immediately cool the tea.
  8. Add frozen berries just before serving to keep the tea cold.
  9. Pour into a fancy glass and add your cream(er)
  10. Pinkies out bitches! Enjoy!
Simple drink recipes Jax, FL | Jax, Florida party scene

Monday Mimosas

Some say, “on Wednesdays we wear pink!” Well, on Mondays we drink mimosas! That’s right, on Monday’s we drink, in moderation of course! Citrus never tasted so yummy! We couldn’t write a simple drink recipes blog and not include a mimosa recipe! What’s the secret to a great mimosa? First, enjoy them very cold! Second, the base for mimosas is super simple, start basic and play later! It’s 1-part orange juice to 1-part champagne or sparkling white wine and THAT-IS-IT! From there you can be as creative as you’d like. Also, I want to note that for mimosas you don’t need to buy expensive champagne, Prosecco and Cava are also great! You can certainly enjoy a good mimosa and still save some money! A few good options are Zardetto Brut and Cupcake.

You can definitely opt to skip the alcohol if it’s not your jam or you are in recovery!


  • 2 cups O.J. (If you can get a hold of fresh blood orange juice this will add another layer of dramatic effect and widen the flavor complexity of this drink)
  • 1 cup pineapple juice
  • 1 bottle of Champagne or sparkling white wine
  • 2 tablespoons of Grenadine
  • Optional Garnishes: maraschino cherries, fresh rosemary sprig, fresh (or canned, nobody is judging you here) pineapple for garnish

Let’s get Making

  1. Mix together the O.J., pineapple juice, and grenadine
  2. Add equal parts juice mixture and champagne/white wine in Champagne flute. As you’re pouring the champagne be sure to tilt the glass to help preserve some of those beautiful bubbles. 
  3. Optional Garnish: toss in 2-3 maraschino cherries to each glass, hang a slice of pineapple to the rim of the glass, top with a tiny sprig of rosemary

Caramel Iced Coffee

The perfect copycat version of the kickass Caramel Macchiato from Starbucks! If you love coffee as much as The Jax Baby Company team does then you’ll love our version of this drink. This caramel iced coffee has definitely become a favorite of many the couples we work with! If you prefer a lighter version of this drink you can certainly sub out almond milk, cashew milk, or soy milk for the sweet cream!


  • cold brew coffee (I use a mason jar and this type filter) OR just chilled coffee
  • 2 oz. sweet cream
  • caramel sauce (There is a single ingredient caramel sauce I make using a can of sweetened condensed milk that is perfection. Look up sweetened condensed milk caramel on Pinterest)
  • ice

Let’s get Brewing!

  1. Brew your coffee in the fridge the night before
  2. Using a butter knife spread your caramel sauce around the inside of the glass
  3. Add ice to your glass, filling about 1/2 way
  4. Pour the sweet cream into the glass, it should fill your glass about 1/4-1/3 of the way
  5. Gently pour the cold brew over the ice until the glass is full
  6. Enjoy!
simple drink recipes Jacksonville, FL | Night nanny Jax, FL

Not only will these simple drink recipes significantly lower your chances of giving a shit, but they’ll also be a hit with your friends, family, and significant other! Foodies and drink connoisseurs alike love The Jax Baby Co. team. We cook, we concoct, (occasionally cuss) and we’re the baby whisperers!

Happy Birth & Parenting,

~Elizabeth Luke

Moments You’ll Never Get Back | Yin & Yang

Moments You'll Never Get Back Jax, FL | Jax, FL Newborn

Moments You’ll Never Get Back | Yin & Yang

Parenting means there will be moments you’ll never get back. Sometimes it’s not a bad thing, I promise! Today, Elizabeth Luke, mother of four, postpartum and infant care specialist, and the owner of The Jax Baby Company, Jacksonville’s only agency catering to, caring for, and supporting new families as they parent their babies during the first year of life shares 3 secrets that will help you capture moments you’ll never get back!

The Yin and Yang of Parenting

There are lots of sleepless nights. Tears will be shed; both your own tears and tears from your babies. There’s heartbreak when you can’t figure out why or what is wrong. Spoiler alert, this isn’t limited to their time as babies. This will apply to newborns, toddlers, children, teens, young adults, and your adult children if or when they become parents. Might as well get used to it, embrace it, and realize with the bad comes the good. You simply can’t have one without the other.

Then, there are the moments you’ll never get back!

Those moments and memories you want, so desperately to hold tight to. These moments happen, and as they fade away you think to yourself, “I’ll never get this moment again! I’m going to remember this forever.” But guess what? You can and almost always do forget. And, it will be okay. Promise

The good news is that the moments you’ll never get back are replaced by new, equally magical moments! And the sentiment lasts a lifetime.

The new moments capture your heart yet again and remind you that although you’ve forgotten a lot, there is still more moments to come that are beautiful and most importantly meaningful! So meaningful they may be forgotten, but they deeply impact you, your life, and how you parent and love your babies forever and ever amen!

I know you’re thinking, BUT I don’t want to lose any moments!!! I simply refuse!

What if I told you there are 3 ways to help you hold tightly just a little longer to the moments you’ll never get back?! You’d be excited, almost tearful at the thought, right? I know I sure get that feeling just writing about it! I’m not crying, you’re crying! Damn hormones! What do we do when we want to remember things? Make lists, set calendar reminders, create a post on social media so it will pop up in our timehop each year, create visual and auditory reminders, and hire a tutor!

3 Secrets to Help You Capture the Moments You’ll Never Get Back


Photos, when done right can capture a moment in time, evokes emotion, triggers memories, and are gorgeous! Moments like pregnancy, birth, squishy newborn feeding sessions, sibling interactions, baptisms, birthdays, and graduation photos are all moments that are irreplaceable!


Music therapy is very interesting. We’ve all experienced it. A song comes on the radio and immediately you’re taken back. Psssss, It works with a scent too! Make a short soundtrack or playlist of songs during the year and play the sh*t out of it! Make some for each year. Make sure you label with the month and year! When you play that soundtrack or playlist years later there will be at least one or two songs you can close your eyes and go back in time to! Try it! I’m not even kidding. Likewise, we’re in the digital age so videos have never been easier to create! Do it! They don’t need to be perfect, they need to authentic to trigger memories!

A Professional Tutor!

Wait, they make tutors to help you remember moments you’ll never get back? Well, not exactly. A professional tutor to help you take time to slow down, enjoy, and thoroughly soak up the moments in time, yes! Well, not exactly. A professional tutor to help you take time to slow down, enjoy, and thoroughly soak up the moments in time, yes!

Remember Elizabeth, mom of four and agency owner?

Hi, it’s me! My team and I are your professional tutors, just contact us! We help you slow down, we will make your lists, do your shopping, toss in the laundry, play with the dogs, and organize the pantry so you my dear can enjoy those moments you’ll never get back. We will take the nights so you can enjoy the days, or vice verse! We will prep your meals so you can enjoy time with your family. We will encourage you when you are feeling unsure or uneasy! We will validate your feelings and help you create a plan that works for your family!

So, while it’s true that there are lots of moments you’ll never get back, it’s also true that the 3 ways I listed above will help you capture and store more of them in your longterm memory bank!

Happy Birth and Parenting!

~Elizabeth Luke

Elizabeth Luke, the owner of The Jacksonville Baby Co. has been a trusted provider of personalized care and support to families in and around Jacksonville, Florida for the better part of two-and-a-half decades. Specializing in childbirth education, postpartum support, in-home infant care, and sleep coaching! Here is The Jax Baby Co website , the FB page, and the IG account.

Carpe Diem Parenting | Do the Thing Y’all!

carpe diem parenting

Carpe Diem Parenting | Do the Thing Y’all

“What’s carpe diem parenting”, you ask. In short, it just means seize the day! Do the damn thing! Say yes!!! Life is short, sometimes much too short. Between adulting, exercising, meal prep, and chasing your toddler around, the days seem so long, but the years just fly right by! You know how it is. One minute you’re wondering if they’ll ever crawl or say mama and the next minute it’s a full-time job to keep them from climbing tables and you’re hiding fine chocolates in an empty frozen broccoli bag to enjoy a piece now and again in peace in quiet!

Carpe diem parenting means saying yes to family time!

Take the vacation! Use your leave! Take the boat out on the water, put your feet in the sand, and splash around in the pool, the bills, the to-do list, and the mess will all be there when you return! No one ever looks back on life and say, “Damn, I should have tackled that laundry instead of playing and enjoying time with my family.

Carpe diem parenting means it’s not all about the kids!

Catch a movie and lunch with your sister, the kids don’t need you every minute. In fact, being away from your kiddos sometimes will allow them time to miss and appreciate you more! As long as they are well-cared for they will be fine. There’s nothing like the love of a sibling, even when they are a big pain in the ass! I promise one day will come and you will miss them probably more than you ever imagined. Yes, I know that day is not today!

Carpe diem parenting means everyone is learning!

Get that massage, try the dessert, and sing wildly with your hair blowing in the wind! You deserve to treat yourself to something fun and relaxing! Being a parent is hard! There’s no trophy for those who finish without stopping to smell the roses along the way! Hint: the trophy is the flowers you missed along the way! It’s not a race, it’s a journey. Journies are meant to be lived and experienced to the fullest. I’m not saying there won’t be hardships, bad times, or even times that the unthinkable happens. I am saying just the opposite. With the good comes the bad, you can’t have one without the other. So carpe diem means to seize every single moment in this life!

Carpe diem parenting means saying yes!

Say yes to you, because in doing so you’re teaching others how you expect to be treated. You’re setting an example for your kids. You are paving a way for others who may be hesitant to seize the day, the moment, or the experience!

Say yes to your kids, if you can’t identify the true harm in it?

Embrace carpe diem parenting whenever and wherever possible!

Get down on the floor and roll around, be silly! Splash in the water, skip stones, and watch the birds. Talk about your day, listen and ask questions about their day. Let them wear the tutu and rainboots! Enjoy them!

Our team at The Jax Baby Company wants you to experience and cherish everything you can in this lifetime! No matter what parenting style you adopt We are here to listen, offer an objective perspective when you’re interested, and most importantly we have no ideas about how you should parent your children or live the life you are living! We just want to support you through it and help you enjoy it in your own way, in your own time as much as possible! Contact our team today! Cheers to carpe diem parenting!

Happy Birth & Parenting!

~Elizabeth Luke

Nighttime Newborn Care | Help Available

nighttime newborn care jax, fl | Jax, FL Nanny

Nighttime Newborn Care | Help Available

Parents are seeking nighttime newborn care, but most don’t even know it’s a thing! As you come home from the hospital exhausted and excited about beginning a new chapter in life, shit gets real, really quickly! The saying, the nights are long and the days are short is beginning to be understood in its entirety by about the 3-week mark! Tired is an understatement, diaper changes and feedings all seem to run together, you begin to wonder if it ever gets easier.


It’s only a matter of time before things eventually start to feel manageable. But, it doesn’t have to feel that way! You don’t have to wait for things to get easier months down the road! Nighttime newborn care will allow you to “speed up” the healing process, get the sleep your body and mind needs, get a handle on life, and enjoy your baby!

In many ways, nighttime newborn care is like bringing home your favorite nurse from the hospital!

While baby nurses, night nannies, and newborn care specialists aren’t really nurses of any kind, we are the ultimate baby whisperers! Our team at The Jax Baby Company is fully vaccinated, CPR & first aid certified, vetted, hand-selected, knowledgable, and we have excellent references if that’s desired! We care for mothers and babies like a boss!

As if that’s not enough I’ll give you 20 more reasons you’ll want to have us in your home for nighttime newborn care:

  1. Our team knows about newborn needs and development!
  2. We’re all very familiar with the ins and outs of caring for your body after vaginal or post-op childbirth!
  3. We have up-to-date information about all things mother-baby!
  4. Your choices and individual needs are always respected.
  5. You don’t have to explain a million things to us (unless you just want to), we get it!
  6. Your sleep will be maximized.
  7. We can sleep shape your baby or babies (get em ready to sleep in their cribs).
  8. We support breast, bottle, formula, and know all about different feeding methods!
  9. When your family from out of town comes, we can give them all the time they want with you and the baby while still doing all the other things to make life easier! Or vice versa! Your choice!
  10. We give your 4-legged friends all the love too!
  11. Siblings love us!
  12. Relationship with your partner is improved with sleep and time together.
  13. We prepare yummy food.
  14. We help tackle the laundry,
  15. Dishes are done, dude! (a popular line from Don’t Tell Mom the Babysitter’s Dead)
  16. We can help you select, order, and assemble baby products!
  17. You have someone to talk to about all the things it seems no one else understands!
  18. We can help you learn how to wear your baby if you choose to do that!
  19. You don’t have to feel bad for sleeping, showering, and eating hot meals!
  20. Because nighttime newborn care is amazing, but we also do days, weekends, and travel care too!

Nighttime newborn care with The Jax Baby Company is the perfect blend of relaxation and motivation, validation and commiseration! We are a cohesive team and we would love to support you and your family through it all! Contact us and let’s get you booked early before we’re all booked up!

Happy Birth & Parenting,

~Elizabeth Luke

Childbirth Education Classes – What I Wished I’d Known

childbirth education classes jax, fl | Best birth classes in Jax, FL | Jax, FL baby classes | give birth jax, fl

Childbirth Education Classes – What I Wished I’d Known

I absolutely love to learn, so when I was pregnant with my first, it was a no-brainer to sign up for childbirth education classes to help us prepare. The hospital where I planned to give birth offered multiple classes and our insurance even reimbursed us a small amount for taking a few. My husband and I signed up through the hospital for a few different classes including breastfeeding and a labor one.

Several months later, I took said childbirth education classes and found them to be okay. Pretty standard.

You see, if you’ve never had a baby, you don’t really know what to expect or what info you need to know. Only after I had my first, my son, did I begin to realize just how unprepared I was. Every hospital is different, so my experience with hospital classes may be very different from yours. The hospital I gave birth at was very new and supposed to be state-of-the-art. However, the classes were too textbook and barely skimmed the surface. I’m not sure why this was the case, but, to my dismay, it was.

In hindsight, the hospital childbirth education classes did little to nothing to prepare me.

It’s both frustrating and disappointing. It also is concerning to me for other parents who seek out childbirth education classes like this in hopes of gaining needed knowledge on labor, delivery, and their lives after they bring their baby home from the hospital. To be honest, I was lost as a new mom. I mean LOST. There are so many things I wish I was taught that would have prepared me better. Here’s a few that initially come to mind:

  • Having a birth plan and being able to assert my desires.
  • The realities of hospital birth and what that entails.
  • Preparing for what happens when your birth plan is thrown out the window.
  • Your rights in the hospital.
  • Not just the physical toll, but the emotional and mental toll it takes on you during your hospital stay.
  • The realities of sleep deprivation and how to cope.
  • Breastfeeding-so many variables I never thought of or learned that I ended up experiencing.

In saying all of this, I strongly recommend you seek out in-home childbirth education classes.

It wasn’t until after I had both my children that I began to learn about the many options available. If I could go back in time, I would have hired help in the blink of an eye. One of the amazing things about hiring outside help is that most are knowledgable about the variations of birth, including cesareans, infant care, breast and bottle feeding, and the postpartum recovery process. Some even teach childbirth education classes in the comfort of your own home like The Jacksonville Baby Company. In my opinion, having a private educator prepare me would have been much more helpful than someone who is staffed by the hospital.

Here are a few reasons why in-home childbirth education classes will likely prepare you better:

  • An in-home CBE allows you to be in the comfort of your home where you feel more comfortable asking questions.
  • The CBE facilitator is not employed by a hospital and therefore can give you more honest feedback regarding what to expect at the different local birthing facilities.
  • The facilitator can personalize the information to what you are desiring through the delivery process (natural vs medicated birth, where and how you’ll labor, formula fed vs breastfed, etc).
  • The facilitator likely has a lot of very recent experience in regards to helping women through labor, delivery, and adjusting to their lives with the new baby. This recent experience means their information and advice is up-to-date to what’s going on currently in the world in which you ‘re living.
  • They will go into more depth and will include important information regarding the realities of having a newborn.

Preparing for childbirth is so important.

In this day and age, where there are so many options for every aspect of pregnancy, delivery, and parenting, it is overwhelming. It is crucial to choose childbirth education classes where you will learn more than hospital policy and skim the surface. It’s important to dig in deep. Find someone who is knowledgable and trustworthy to prepare you for every step and not just birth, but for after birth. Ask those you trust for recommendations and do your research based on what you are hoping for through your pregnancy and delivery and choose the person you feel is a good fit for you.

I encourage you to check out The Jax Baby Company and the services they offer. They are there throughout the pregnancy and provide excellent postpartum support as well.

Authored by: Maria Inoa

Maria Inoa is a licensed clinical social worker and the owner of Full Potential Counseling. With over 12 years of experience, she specializes in working with women on building healthier relationships with themselves and others. She strongly believes that women are warriors and that every woman has worth, significance, and purpose. Maria provides in-person sessions at her office in the Ortega area as well as online sessions for the busy woma